Test Results Need To Normalize: Be Patient My Little Grasshopper

21 Oct

Test Results Need To Normalize: Be Patient My Little Grasshopper

Tweet Estimated Read Time: 3 min What’s In It For You: you might save yourself some embarrassment or from mistaken happiness. Keep reading if: You’re kind of impatient You love challenges You love winning You’ve at least heard of landing page testing (A/B or MVT)

Testing The Conversion Funnel And Telling The Story

21 Jun

Testing The Conversion Funnel And Telling The Story

Tweet Estimated read time: 4min Value to you: get your mind thinking about ways to analyze and present a conversion funnel test. Before reading this post, if you haven’t read the “Definition: Conversion Funnel” post, please read that first. It will only take a minute and the beer bong picture is worth the laugh. If […]

Definition: Online Conversion Funnel

3 Jun

Definition: Online Conversion Funnel

Get a simple definition and analogy to online funnel conversion

Adobe Test&Target Certification

8 May

Adobe Test&Target Certification

Adobe Test&Target certification exam

Testing Segments. The Dynamic Duo.

14 Feb

Testing Segments. The Dynamic Duo.

Like Batman & Robin. Testing & Segmentation rule.