Testing Segments. The Dynamic Duo.

14 Feb

Testing Segments. The Dynamic Duo.

Like Batman & Robin. Testing & Segmentation rule.

The factors of testing and the rate of optimization. The 5 plus X factor.

13 Dec

The factors of testing and the rate of optimization. The 5 plus X factor.

Check it out!

Top Content vs Top Landing Page

10 Nov

Top Content vs Top Landing Page

Know the difference. Run the right report.

Online marketing testing. Food for thought.

3 Nov

Estimated read time: 3 min What’s in it for you: read about one of my most embarrassing childhood moments and get encouraged to test. It’s a gorgeous summer day. My brother and I jump out of the van with our fishing poles and gear. Full of excitement I start to sprint to the spot where [...]

Gap Logo: Crap or Oh Snap Marketing?

15 Oct

Gap Logo: Crap or Oh Snap Marketing?

Gap logo – It came. It conquered?